Lyric Video Analysis....

Hi everyone,

Today I decided to do a lyric video analysis, as I am hoping to do a lyric video as part as my package alongside my main music video.

I have researched and I am inspired by these lyric videos - here is my analysis:


The Chainsmokers - 'Closer' Lyric Video:



Within this lyric video it is clear that the song is a 'summer' song, with the beat and vibe complimenting the mise-en-scene well. This video takes the idea of love and transforms it into a visionary aspect of summer paradise and fantasy. Therefore, even though the artists are not included within the lyric video, it still forms the idea of the song being out of reach and extraordinary for the viewer, but the concept of love is something ordinary for the viewer to relate to - linking to Richard Dyer's Star Theory. The concept of the music video could also relate to the idea to show love as some sort of fantasy, or when you are in love, life becomes a paradise. 

The colour contrast within this lyric video is very bright connoting happy vibes - linking to the genre of the song being dance/electronic and the time of release being summer. Therefore, considering that my song also connotes a summer vibe I would like to include the same sunny settings created through the use of colour. However, this is particularity a problem with my main music video as it includes a lot of outside shots, and considering that the filming time is through the winter period this may be unlikely and I will have to colour correct immensely in order to get a similar effect. However, when looking at my lyric video, ideas that I am considering are to include fireworks and making it simplistic and not over complicated, which is in contrast to my music video which will include fast paced cuts. Therefore, colour correction within my lyric video should not be a problem to make the setting more like a fantasy and instead colour correction might only be used to help change the colour of fireworks if necessary. 


The Chainsmokers - 'Closer' Music Video:



Here it is clear that the music video is completely different in comparison to the original lyric video. Firstly, it is noticeable that the artists are present within the main music video, linking to Andrew Goodwin's conventions 'The Demands of the Record Label'. The narrative of the two videos are different, as the lyric video is more of a paradise and fantasy with two people in love, whereas the music video takes a more realistic approach to the idea of being love where they are driving each other apart. This is probably because their are no restrictions to the video content as lyrics are no longer a problem therefore focuses more on the artist and the story, also lip syncing is introduced making the artist to have a connection with their song.

Within this music video the colour correction adds a very dark and mysterious tone, reflecting upon a more tragic love story which is being portrayed. However, there are some implications of still including that summer vibe through the use of pool shots - therefore linking back to the lyric video within the sense.

The music video itself connotes more of a narrative ultimately dividing both music videos. Even though my music video is more performance based my videos will still be seen as individual as my lyric video will be including fireworks, as I want to heavily reflect upon the 'Seeing Stars' concept more. Whereas, my music video will include the artist, which I think is important as it allows the artist to stay connected with their song, and shows the audience who the artist is - linking to The Chainsmokers 'Closer' music video.


Ed Sheeran - 'Shape of You' Lyric Video:


This music video is graphically visual - with the same concept repeating itself particularly surrounding the chorus of the song. The graphics add a unique sense of visuals and link in with the lyrics of the song well, giving the audiences a good guide to follow. I am going to include graphics within my main music video, in order to keep the audience engaged within the lyrics as well as the visuals like this lyric video does.

The lyrics within this lyric video are entwined throughout the graphics/drawing of the video, incorporating them further within the lyrics and visuals aspect (linking to Andrew Goodwin 'Linking lyrics with visuals'). Even though this would be interesting and great to put into my own lyric video and it would work well with my chosen song, I think by including the use of subtle fireworks focuses the viewer onto the lyrics more, but I will accentuate certain sections of my songs lyrics by including more fireworks when necessary, for example within the lyrics: 'You've got me seeing stars' I will include an overlay of more fireworks to represent this further.


Ed Sheeran - 'Shape of You' Music Video:



In contrast to the lyric video, the music video is entirely different, taking a different spin on the songs connotations of a sexual meaning and instead portrays a sporty approach within the music video. This implies a much more family friendly vibe, as Ed Sheeran has really an open audience. Therefore, is not taking the music video down a provocative route to which the song can be portrayed as. My music video is aimed towards a 13 - 24 year age group, therefore I would like to keep my lyric video within the same bracket, therefore I think that the fireworks adds a fun and youthful vibe to the lyric video, which I am thinking of including within my lyric video.

This music video also includes humour towards the end, which I would like to include within my main music video to add amusement throughout referring to the fun vibes of my song. However, I would like to include this humour throughout the video to make it funnier and more intriguing for the viewer, as my music video will be performance based - making the humour an important feature.


I will be discussing my lyric video ideas soon.


Hope you enjoyed reading!

See you soon!