BORNS - Initial Storyboard Ideas....

Hi everyone,

Whilst looking at my locations from my scouting and when thinking about my initial ideas from my pitch, I decided to create my storyboard. I especially found this quite challenging straight away, as I was struggling thinking of shots to include within the beginning beat of the song as it is so fast paced and is 15 seconds long.

Here are a few of my storyboard ideas:


Different shots to the beat idea:

Jumping Idea:

Sunrise Idea:

I will be however taking some ideas from all of my storyboard creations in order to make my final storyboard. I especially like the idea about having a sunrise at the beginning of my song during the challenging beat of the song, in a creative way to open the music video. Also, when adding graphics on top of my shots in post-production, this sunrise would allow me to explore within this post-production concept straight away.

Hope you enjoyed reading!

See you soon!

Costume....

Hi everyone,

Today I decided on the costume that the artist will be wearing within my music video. Even though there are a lot of cutaways throughout the music video within various locations, I still would like to keep a form of continuity of the clothes.

Furthermore, I am influenced by the 'casual' look in music videos and because my artist is relating to a young teenage audience, as well they can't look provocative, therefore a more casual look is appropriate to this particular audience. This is similar with artists like Shawn Mendes within his music videos he tends to dress casually and not like a fully dressed up in an exaggerated attire, like Nikki Minaj, Lady Gaga, Pharrel and Robin Thicke.

Within this Shawn Mendes video it is clear that he is acting his age of being youthful but it also enables the audience to relate and feel more connected to the artist - linking to Richard Dyer's Star Theory Paradox 1.

Shawn Mendes 'The Weight':

Within this music video Shawn Mendes just wears jeans and a black t-shirt with a plaid shirt on top. This is a casual outfit, also it could do with the fact that within the particular music video and chapter within his career Mendes was at the beginning of his fame, therefore shows a casual progression, as within his 'Stitches' music video the budget has increased, shown by the mise-en-scene, post-production work and the fact that he is wearing a leather jacket tied in with driving an American Muscle car.





Shawn Mendes 'Stitches':

This is a video later within his career when he was becoming more known to the public. Within this music video it is clear that Mendes is growing more into the idea of the being a star, through the leather jacket, special effects and bigger budget (hence the American Muscle car that he is driving) - which further shows a difference in age and maturity. However, arguably is still sticking to the idea of a 'casual star' as he is not wearing a suit - associated with wealth. Therefore, he is still being youthful, also the outfit works better with the overall narrative and mise-en-scene of the music video being dark and mysterious along with being 'cool'.




Therefore, the clothes that my artist will be wearing will be casual attire, including: a grey hoodie with a blue fleck, white t-shirt white blue stripes, blue jeans, blue canvas shoes, and a black coat. The colour blue is quite prominent with my choice of clothes, as this colour represents calmness and innocence, which is the image that I want for my artist since he is aiming to hit the target audience of 13 year olds.

This is the outfit chosen:

I do understand that the aim of my music video is of an outdoors theme, with a summer vibe due to the tempo of the song being very upbeat. However, the typical summer brightness might not be at all eligible within the conditions of the current season being Winter - therefore a black coat is needed in order to keep the artist warm and comfortable - which will ultimately create a better atmosphere on set, which is needed as the artist needs to portray a happy and joyful vibe for the music video.

This choice of clothing makes the artist appeal more to the target audience of ages 13-24 year olds, as this is similar typical styles to what they wear - making the connection between the artist and the audience stronger.

This links to Richard Dyers Star Theory and Paradox 1, which states: 'The star must be simultaneously ordinary and extraordinary for the consumer'. This basically means that the artist must be still relatable to the audience, but also needs an extraordinary talent or quality - making them be idealised by the audience. The clothes in this sense help to generate that 'normal' and 'relatable' quality for the audience, but the concept of the music video and the ability to sing ultimately makes the artist extraordinary in contrast.


Hope you enjoyed reading!

See you soon!

Character Profile....

Hi everyone,

Today I am going to be discussing the characters profile for my music video:


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Firework Film Planning....

Hi everyone,

During Bonfire Night I am planning to record fireworks, which is an important feature of my overall music video compilation. I plan to record various types of fireworks by placing cameras in different areas around my garden, in order to get the best shots. I will be using two DSLR cameras, one Nikon 5300 and a Nikon 5200, also I will be constantly wearing a Go-Pro camera on my head throughout the fireworks, as this will provide me with shots from a persons perspective as well as. Overall, I hope to achieve to get plenty of footage to work with in post-production in order to choose the best shots to use in my final music video piece.

Hope you enjoyed reading!

See you soon!

New Ideas Update....

Hi everyone,

Recently I have been going through my original ideas and I have thought of other interesting ways to add to the location which will occur through post production methods.

I have been influenced by the music videos 'Where Are U Now' by Justin Bieber, and 'Pheonix' by Olivia Holt. Both of these music videos consist of individual qualities that instantly make the original film better and more intriguing for the viewer, this being the added graphics produced within post production.

Justin Beiber's - 'Where Are U Now':



This music video consists of fan-base art that is more or less random, to which the individual overlaid images don't necessarily link to any of the lyrics and instead some cases link to his life - but you would have to be a fan of his to know and understand this knowledge. Also, due to the fact that the art overlaid onto the film is fan-based results in making the music video more personal to the viewer who are fans of Justin Bieber, and therefore leading to more influential concepts for people to watch.

However, instead of random overlaid pieces of artwork, I have decided to produce overlaid pieces of artwork that link further into the actually imagery of the song itself - by linking these images to the lyrics. This will then lead to my performance based music video to still have the interest which a narrative within a video will have.

Also, I believe that a further graphical influence of the nature and the outside within the background will help produce the general feeling of outside life itself - which was one of my main original ideas and the overall base of which I want to form my recreation of the 'Borns' artist on. Furthermore, due to the song that I have chosen 'Seeing Stars' having an upbeat tempo, using bright and fun colours should add to the overall mood of the song, which is to feel excited, happy and to be in love - to which my music video with these added features of overlaid graphics would be showing these emotions more externally through imagery.

Olivia Holt's - 'Phoenix':




This music videos post production graphics are more animated compared to Justin Bieber's fan-based artwork, however in this case it does link to the overall concept of the the meaning of the song, which is to be like a 'Pheonix' which is a mythical creature. The added animation adds to the magic of the songs meaning and interpretation and symbolises the characters inner feelings and powers externally creating exciting and vivid images for the viewer to see and to be engaged by the music video further. This links back to my concept of making the feeling of excitement, happiness and love being shown externally through images linking to the lyrics of the song.

However, in particular I got inspired by how the animation is flowing around the subjects and the main artist within the video. I understand that this is graphical animation and I will not have access to this technology, but by linking still images together and combining them together creates still animation that is similar to this music video.

When looking further in this combined concept I came across a previous A2 music video piece entitled: 'Pretty Hurts' by Mckenzie Whitehead and Bobby Valenzia. Mostly the music video consist of a style similar to Justin Beiber's music video, however occasionally within some scenes links the overlaid artwork together to create a still animation.

Within my upcoming blogs I will analyse this music video in more detail in order to see the positives and negatives of using this technique and to see how it made the overall music video concept more effective.


Hope you enjoyed reading!

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Music Video Characters....

Hi everyone,

Within my music video it is going to be more performance base, as there will be no definite narrative. The overall, vision that I am hoping to achieve is the main focus being on the artist, with him occasionally interacting with the audience by breaking the fourth wall throughout - which is a key feature of a music video.

The actor that I will be using to play this role is my brother, Jake, who is also the actor which I have used in my previous preliminary task and my one minute music, which in both he portrays the singer Phillip Phillips. I believe that he will be suited for this role as he characterises the rustic outdoor feel that I am going for.

Hope you enjoyed reading!

See you soon!